Retention Intelligence

AI-powered insights to reduce churn and keep members engaged

Retention Rate

60%

+2.3% from last month

At-Risk Members

Need immediate attention

Avg. Engagement

59%

Member activity score

Active Alerts

2 high, 2 medium

Retention Alerts

Members that need attention

Emma Rodriguez

high

No Recent Visit(19 days)

Last: Attended Yoga class

Marcus Johnson

high

Declining Usage

Last: Dropped from 4x/week to 1x/week

David Park

medium

Freeze Request

Last: Requested membership freeze

Olivia Thompson

medium

Payment Failed

Last: Payment declined - card expired

Suggested Actions

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Membership Growth

Active members over the past 6 months

312

Aug

328

Sep

345

Oct

367

Nov

389

Dec

412

Jan

Win-Back Campaigns

Automated campaigns to re-engage members

7-Day No Visit

Active

Friendly check-in email sent after 7 days of inactivity

Success rate: 34%

14-Day Offer

Active

Personal training offer after 14 days of no visits

Success rate: 28%

Cancel Prevention

Paused

Special offer before membership cancellation

Success rate: 45%